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Privacy Policy    

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Effective Date:           05/09/2025
Last Updated:             05/09/2025

At Dramatic Fins (PTY) LTD ("we", "us", or "our"), we value your privacy and are committed to protecting your personal infirmation. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our website https://www.dramaticfins (the “Site”), in accordance with the Protection of Personal Information Act, 4 of 2013 (POPIA).

1. Information We Collect

a. Personal Information

When you place an order or register on our Site, we collect the following personal information:

  • Full name

  • Email address

  • Phone number

  • Billing and delivery address

  • Payment information (processed securely via third-party gateways)

b. Automatically Collected Information

When you visit our Site, we may automatically collect:

  • Your IP address

  • Browser type and version

  • Device type and operating system

  • Pages visited, time spent, and clickstream data

  • Cookies and similar tracking technologies

c. Cookies

We may use cookies to:

  • Enable core site functoinality

  • Analyze site traffic and performance

  • Personalise your experience

You can manage cookies in your browser settings.

 2. How We Use Your Information

We collect and process your personal information for the following purposes:

  • To process and fulfill your orders

  • Process payments

  • To communicate with you about your purchases or inquiries

  • To provide customer support

  • To manage returns and refunds

  • To improve our website, services, and customer experience

  • To comply with legal and tax obligations

  • To prevent fraud and enhance security

3. Legal Basis for Processing

We process your personal information based on the following lawful grounds under POPIA:

  • Your consent (e.g., for direct marketing)

  • Contractual necessity (e.g., to fulfill your order)

  • Legal obligation (e.g., for invoicing and tax compliance)

  • Legitimate interests (e.g., to improve our services or prevent fraud)

4. Disclosure of Personal Information

We do not sell your personal information. However, we may share your personal information with:

  • Payment processors (e.g., Yoco)

  • Shipping and delivery companies (e.g., The Courier Guy)

  • IT service providers (e.g., Website hosting and email platforms)

  • Regulatory authorities or law enforcement where required

We require all third-party service providers to maintain the confidentiality and security of your personal information.

5. Storage and Security

We store your personal data securely, using appropriate technical and organisational measures to prevent unauthorised access, loss, or misuse. However, no method of transmission over the internet is 100% secure.

6. Retention of Personal Information

We retain your personal information for as long as:

  • Necessary to fulfil the purposes for which it was collected

  • Required by law (e.g., for tax purposes)

  • You have an active account with us

7. Your Rights Under POPIA

Under POPIA, you have the right to:

  • Access the personal information we hold about you

  • Request correction, deletion, or destruction of your personal information

  • Withdraw your consent at any time

  • Lodge a complaint with the Information Regulator

Contact details of the Information Regulator (South Africa):
Website: https://www.inforegulator.org.za
Email: complaints.IR@justice.gov.za

To exercise your rights, contact us using the details below.

9. Cookies

Our Site may use cookies to enhance your experience. You can control or disable cookies through your browser settings. Note that disabling cookies may affect your ability to use certain features.

10. Third-Party Links

Our Site may contain links to other websites. We are not responsible for their privacy practices, and we encourage you to read their privacy policies.

11. Children’s Privacy

Our website in not intended for individuals under the age of 13.  We do not knowingly collect personal information from children.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The most current version will always be available on our website. Changes become effective when posted.

13. Contact Us

If you have questions, concerns or wish to exercise your rights under this policy, please contact us:

Dramatic Fins (PTY) LTD
Email:             info@dramaticfins.co.za
Phone:             072 109 0858
Address:          73 Walter Sisulu Drive; Standerton; 2430

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